This company is named Montres Tudor SA." This statement by Hans Wildorf, dated March 6, 1946, announces the launch of Tudor, but it summarizes in a few words the positioning of the brand and its communication strategy.

This simple idea is not less ingenious. Indeed, at the time, the wristwatch market grows exponentially and the public needs benchmarks before placing his confidence in a new watch brand. Support of Rolex in its infancy, in terms of the technical and functional characteristics of its timepieces but also for its distribution network, helped give legitimacy to Tudor. The Manufacture so quickly established itself as a trusted brand, before totally overcome Rolex.



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Excellent communication, accurate clock description - very good supplier. +
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